¨Ï©R¥²¹F¥[¦è¨È¡GAn Mission to Make a Message Delivered
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Elbert Hubbard ¬O¬ü°êºÞ²z¾Ç§@®a¥ýÅX¤§¤@¡C ¥L¦b¤W¥@¬öªì¼g¤Uªº¦WµÛ¡mA Message to Garcia¡n¡A¦Ü¤µÁÙ¬O°ª½õºZ¾P®Ñ¤§¦C¡C ¾Ú¬ü°ê¡m¥Xª©°Ó©P¥Z¡n©M¡m«¢©_´Ë¦~Ų¡n¦b2000¦~©Ò°µªºµû¦ô¡A¡mA Message to Garcia¡n1¨Ã¤£¦]¦~¥N¤[»·¦Ó´ó¨S©ó®ÑªL¤¤¡A¤Ï¤§¥¦¤´°ª½õ¬ü°ê¥Xª©¥v¤¤³ÌºZ¾P®Ñªº²Ä¤»¦W¡C §Y¦b¤µ¤Ñªº Amazon.com ºô¸ô®Ñ©±¤W¡A¡mA Message to Garcia¡n¤´¬OºZ¾P®Ñ¤§¤@¡C ¥i¥H³o¼Ë»¡¡AElbert Hubbard ¦]¡mA Message to Garcia¡n¦Ó¦W««¤£¦´¡C

¦b¤µ¤Ñ¡AElbert Hubbard­n¾Ì¡mA Message to Garcia¡n¤~¥O¤Hª¾¹D¥@¤W´¿¦³³o¸¹¤Hª«¡C ¦ý¦b¤W¥@¬öªº¬ü°ê¡A¥L¥i¬O»®»®¦³¦Wªº¤å¤Æ¤H¡B¬Fªv¤H©M´I¤H¡C °£µÛ®Ñ¥ß»¡¥~¡AElbert Hubbard ÁÙ±q¨Æ¥Xª©ªº¥Í·N¡C ¥Lªø³Sµ½»R¦Ó´I¥Ò¤@¤è¡C ¥L¶}³]ªºRoycroft Shop¥H¥X°â¶Q»ùºë¸Ë®ÑÄy¦Ó»D¦W©ó¨ä®É¡C ¥L§@¬°¥Xª©¤H¡B¥Dµ§­Ý½s¿èªº¡mThe Philistine¡n ©M ¡mThe Fra ¡n¤£¶È¨Ï¥LűoÁnÅA¡A¥B¦]¥¦­Ì³£¬O«ÜºZ¾PªºÂø»x¡A¤]¬°¥L±a¨Ó°]´I©M¥¨¤jªº¼vÅT¤O¡C°£¥»¤å©Ò­n±À¤¶ªº¡mA Message to Garcia¡n¥~¡A¡mWhich Kind of Person Are You?¡n¡B¡mLittle Journeys to Homes of the Great¡nµ¥¤]¬O¬O¥L¦bºÞ²z¾Ç©M¤å¾Ç¤è­±ªº¿ò¿A¡Aªø´Á¬°¤H©Ò¾\Ū©M½Í½×¡A¨S¦³¦]·³¤ë°ÝÃD¦Ó³Q¤H¿ò§Ñ¡C

¦b¡mA Message to Garcia¡n®Ñ¤¤ªº¾ú¥v­I´º¡A¬O¬ü°ê©M¥j¤Ú¡C¨ä®É¡A¥j¤Ú¬O¦è¯Z¤úªº´Þ¥Á¦a¡A¦Ó¦è¯Z¤ú«h¤´¬O¼Ú¬w±j°ê¤§¤@¡C ¦b¥j¤Úªº¦è¯Z¤ú¤H¡A¤´ºû«ù¦Û­ô­Û¥¬¥H¨Óªº²Îªvªº¤â¬q¡A¥H°ªÀ£¥B´Ý§Ôªº¤è¦¡¨Ó?¹Ü·í¦a¦í¥ÁªºÅv¯q¡C ¹ï¦¹¡A¤@¦V¥H®Â½Ã¥Á¥D¡B¥HÅX³v¡u¥~¨Ó¶Õ¤O¡v¤z¹w¬ü¬w¬Fªv¬°¨äÄ@´º(Vision)ªº¬ü°ê¬F©²·P¨ì¤£º¡¡A¦³·N±À½¤§¡C ¬°¹F¦¹¥Øªº(Objective)¡A¬ü°ê¬F©²¦³·N©M¥j¤Ú¤Ï§Ü­xªº»â³S¥[¦è¨È±N­x (General Garcia)µ²·ù¡A¥H¦@¦Pªº¤O¶q¨Ó±À½¦è¯Z¤ú´Þ¥Á¦a¬F©²¡C ­n¹F¨ì³o¼Ëªº¥Øªº(Objective)¡A­º¥ý¥²¶·©M¥[¦è¨È±N­x¨ú±oÁpô¡Aªí¥Ü¬ü°ê¬F©²ªº·N¦V¡C ¦b¦¹­I´º¤U¡AÁ`²Î¬D¿ï¤Fù¤å¤¤±L (Lieutenant Andrew Summers Rowan)°µ«H®t¡A«ü¥O¥L¼ç¤J¥j¤Ú»P¥[¦è¨È±N­xÁpµ¸¡A¦X­p¤Ï¦è¯Z¤ú¡C ¬°¤F§¹¦¨¥ô°È(Task)¡B¹F¦¨¨Ï©R(Mission)¡Aù¤å¤£ÅU¤@¤Á¦MÀI¡A¦b¥þµL¤ä´©ªº±¡ªp¤U¡A®{¨B©t¨­²`¤J¾Ô¤õ³s¤Ñªº²§¦a¤T­Ó¬P´Á¡A²×¯à§JªA¸UÃø¡A§âÁ`²Îªº«H°e¥æ¥j¤Ú°_¸q­xªº¥[¦è¨È±N­x¡C ù¤å¤¤±L§¹¦¨¤F³o¤@¶µ´X¤£¥i¯à¹F¦¨ªº¥ô°È(Task)¡A§â«H°e¨ì¥Ø¼Ð¦¬«H¤Hªº¤â¤W¡A¤]¦¨¥\¦a»¡ªA¥[¦è¨È±N­x¡A¦¨¥\¦a¹F¦¨¨Ï©R (Mission)¡A«P¦¨¥j¤Ú­²©R­x©M¬ü°êµ²·ù¨Ó¹ï§Ü¦è¯Z¤ú¡A¨Ï¬ü°ê¬F©²ÅX³v¦è¯Z¤úªºÄ@´º(Vision)¤]±o¥H¹ê²{¡C¬ü°ê¬F©²¥Hù¤å¥\¤£¥i¨S¡A±Â¨ä³Ç¥X­x¤H?³¹¡C

¦b¤W¤å¤¤¡Aµ§ªÌ¤£¹½¨ä·Ð¦a¡A¥B­«½Æ¦a¨Ï¥Î¤FÄ@´º(Vision), ¨Ï©R(Mission), ¥Øªº(Objective), ¥ô°È(Task)µ¥ºÞ²z¾Ç¦Wµü¡A§Æ±æÂǦ¹¥i¥H¼á²M¸Ó¨Ç¦Wµüªº²[¸q¡AÁ×§K¦]ª[¸q¦Ó²£¥Í¤£¥²­nªºª§½×2¡C ¶·«ü¥X¡A¦b¬Y¨Ç¯S©wªº±¡ªp¤U¡A¦P¤@¼Ëªº¨Æ¥ó©Îµ²ªG¡A¬O¥i¥H¨ÏÄ@´º(Vision), ¨Ï©R(Mission), ¥Øªº(Objective) 3, ¥ô°È(Task)µ¥¦P®É¹F¦¨ªº¡C ù¤åªº¡u°e«Hµ¹¥[¦è¨È¡v´N¦³µÛ³o¼Ëªº®ÄªG¡C ÁÙ¥²¶·«ü¥X¡AÄ@´º(Vision)¬OÃþ¦ü¦ò±Ð®{©Ò»¡ªº¡u¤j§»Ä@¡v¡A¬O¤@ºØ»·µ{¦¡©M§»Æ[¦¡ªºÄ@±æ¡A¦³®É¤]¥iͧ@¡u»·´º¡v¡C ºc¦¨Ä@´º(Vision)ªº¦]¯À¦³¡G »ù­ÈÆ[(Vision of Values)¡B¨Ï©R(Mission)©M¥Øªº(Objective)¡C»ù­ÈÆ[(Vision of Values)¬O¤@®M¤å¤Æ³W½d(Culture)©M¦æ¬°·Ç«h(Norms)¡A«ü¾É¥ø·~¤Î¨ä¦¨­ûªº¦æ¬°©M§V¤O©Ò­n¹F¦Üªº¤è¦V¡C ¨Ï©R(Mission)¬O¬¡°Êºõ»â¡A¥Øªº(Objective)¬O¾Ä°«µJÂI (Focus)¡A¦Ó¥ô°È(Task)«h¬O­n§â¥Øªº(Objective)Åܦ¨²{¹êªº¬¡°Ê¡C4

³q¹L¡mA Message to Garcia¡n¤@®Ñ¡AHubbard «ü¥X¡A¯u¥¿ªº­^¶¯´N¬O¨º¨Ç§¹¦¨¨Ï©R(Mission)ªº¤H¡C °e«H¡A¥u¬O¤@ºØ¶H¼x¡A¤@ºØ©¾©ó¾¦u¡B©Ó¿Õ¡B·q·~©MºaÅAªº¶H¼x¡C §Y¥H¤@¯ë¾³õ¤u§@ªÌ¨Ó»¡¡Aù¤å¤¤±Lªºªí²{¡A±M·~·¥¤F¡C ¦b±µ¨ì¤W¥q­n°e«Hªº¥ô°È(Task) ©R¥O®É¡A¥L¥uª¾¨ì¥[¦è¨È±N­x(General Garcia)¬O¥j¤Ú¤Ï§Ü­xªº»â³S¡A¥L¨Ã¨S¦³°Ý¡G¡u¦b­þ¸Ì¥i¥H§ä¨ì¥L¡H¡v¡u¥Lªºªø¬Û«ç¼Ë¡H¡v¡u¥Î¬Æ»ò¤èªk©M¥LÁpô¡H¡v¡u«ç¼Ë¥i¥H¨ì¹F¨º¨à¡H¡v¡u¦³¤°»ò¤ä´©©M±»Å@¡H¡v¡A§ó¤£·|»¡¡u¬°¤°»ò­n¿ï§Ú­t³d¦¹¥ô°È¡H¡v¡u¨Æ¦¨«á¦³¤°»ò¼ú½à¡H¡vù¤å¦b±µ¨ì©R¥O«á¡A§Y·j¶°¦³Ãöªº±¡³ø¸ê®Æ¨ÃµÛ¤â­p¹º©M³¡¸p¥Xµo ¡V ¦b·í¤Ñ´N­n¥Xµo¡C

¦b¡mA Message to Garcia¡n¤@®Ñ¤¤¡AElbert Hubbard ¹ïù¤åªºªí²{¡Aµ¹¤©·¥°ªªºµû»ù¡A«ü¥L¬O¤@¦ì·¥¬°Àu¨qªº³¡ÄÝ¡C »\Àu¨qªº³¡ÄÝ¡A¨Ã«D¨Ó¦Û³Õ¾Ç¡A¤]«D±o¨ì°ª¤H«üÂI©Î¶Ç±ÂÀAÅn§®­p¡CÀu¨qªº³¡Äݦb±µ¨ì¥ô°È«á¡A¥u·|®¼µÛ¸yªO«e¶i¡C ¥L­Ì·|¦]¤W¥q¹ï¨ä«H¥ô¦Ó¦V¥L®Ä©¾¡B¦V¨ä¥ô°ÈºÉ©¾¡AªG´±¦a¥B¥þ¤O¦a°õ¦æ¤W¥q­n¥L§¹¦¨ªº¥ô°È¡C5

ù¤å¾å±o¡A¥Lªº¥ô°È¹ê¦b«D¦MÀI¡C ¥L³o¼Ë¤ÀªR±¡¶Õ¡G¦è¯Z¤ú»P¥j¤Ú´Þ¥Á¦a¬F©²©M¬ü°ê¬F©²ÁÙ¨S¦³«Å¾Ô¡C ¦b¨â°ê¬F©²ÁÙ¤£¬O¥æ¾Ô°êªº±¡ªp¤U¡A¦p³~¤¤¦³¥ô¦ó°{¥¢¡A¥L¤£¶È¨Sªk§â¨Æ±¡»¡²M·¡¡A¥B¨ä¥Í©R©M¦WÅA³£Ãø¥H«O¦s¡C ´M¨D®Ñ­±«ü¥Ü©ÎÃÒ©ú¡A¥i¥H¦³¤@©wªº«O»Ù¡CµM¦Ó³o¨Ã¤£¬O±M·~¤H­û©ÒÀ³¬°¤§¡C±M·~¤H­ûÀ³¥H±µ¨ü¥ô°È¡B©Ó¾á³d¥ô¬°¨äÀ³©Ò¬°¡A¨Ã¥H§¹¦¨¥ô°È¬°ºaÅA©M¥Øªº¡A´M¨D®Ñ­±«ü¥Ü©ÎÃÒ©ú¡A¬O«D±M·~¤H©Ò¬°¡Cù¤å²`ª¾¡A¥Lªº¥ô°È¬O¦M¾÷¥|¥ñªº¡G¦b°õ¦æ°e«H¥ô°Èªº¹Lµ{¤¤¡A¦p¥L¤£©¯¦b³~¤¤³Q±þ¡A¥Lªº¤W¥q¥Ë®æ¯Ç¤W®Õ(Colonel Arthur Wagner)¤D¦Ü³Áª÷µÜÁ`²Î (President McKinley) ¡A³£¥u¯à¦b¨p©³¤U¬°¨ä³Q±þ¦Óªí¥Ü«sµh¡C ¥L­Ì¨M¤£©Ó»{ù¤å¬O¦b°õ¦æ¥ô°Èªº¡A§ó¤£»¡·|´N¨äÄ묹¦Óµ¹¥L®a¤H¤@¨Ç¤°»ò¦w¼¢©Î¸ÉÀv¡C ¤S©Îù¤å¤¤±L§Y¦b¸g¾ú¤F¸UÃø¤§«á¡A¦ý¥Ñ©ó¦hºØ­ì¦]¦Ó¨Ï§¹¦¨¥ô°ÈÅܦ¨¤£¥i¯à¡A¨Ò¦p·í¥L¨ì¹F¦è¯Z¤ú°_¸q­xªº¤j¥»Àç®É¡A¥[¦è¨È±N­x¤w¦ºµ¥¡A¥L¤]¨M¤£¥i¯à±o¨ì¥ô¦ó¡u¼ú½à¡v¡I ¦b¥t¤@±¡ªp¤U¡A¦pù¤å¤¤±L¦b°e«H³~¤¤¾D¦è¯Z¤ú­x®»­Ó¥¿µÛ¡A¤£¶È¥¼¯à°e¹F®Ñ«H¡A¥B¸Ó®Ñ«H¤]¬°¦è¯Z¤ú­x·jÀò¡A¨­¤ß©M¦×Åé³£¨ü¨ì§é¿i¡A¬O¤Ö¤£¤Fªº¾D¹J¡C ¦p¦b«á¨Ó¡A§Yù¤å¤¤±L¯à¬¡µÛ©R¦^¨ì¬ü°ê¡A¥Ë®æ¯Ç¤W®Õ©Î³Áª÷µÜÁ`²Î¤]¥u¯à¥H¡uÅé«ò¡v¤§±¡¡A¤£°l¨s¨ä¥¼¯à§¹¦¨¥ô°È¤§³d¡A¦Ó¨M¤£·|©À¨ä¡u­W³Ò¡v¦Óµ¹¤©¼ú½à¡C

¦n­Óù¤å¡A¥L´N¬O¨IµÛ¦a¬°°õ¦æ¨ä¥ô°È¦Ó¥´ÂI¤@¤Á¡A¦b·í¤Ñªº²`©]¥Xµo¡A®i¶}¨ä§x­Wªº®Èµ{¡C

¡mA Message to Garcia¡nªº·N¸q¡A¤£¶È­­©ó·í³¡Äݪ̡C ¹ï·í»â¾É¤Hªº¤]«Ü¦³·N¸q¡C ¦b¬G¨Æ¤¤¡Aù¤åªº¤W¥q¡A¤£½×¬O³Áª÷µÜÁ`²Î©Î¥Ë®æ¯Ç¤W®Õ¡A¦b©ú¥Õ¦a¥æ¥N¨ä©R¥O©M¥Øªº«á¡A´N¤£¦A¸m¤@µü¡C ¹ïù¤å¦p¦ó­p¹º¨ä¥ô°Èªº°õ¦æ©Î§¹¦¨¡A¥L­Ì¤£¥[·N¨£¡A¥þµM«H¿àù¤åªº¯à¤O¡Aµ¹¤©¥L¥þµMªº±ÂÅv¥H«K©y¦æ¨Æ¡C

ù¤å¡A´N¦b³oµ¥­I´º¡B§Î¶Õ©M¯Ê¥F¥ô¦óªº¤ä´©¤U¡A©t¨­¤W¸ô¡A½ñ¤WÀI´c¤§³~¡C ¦b¾úºÉÁ}¨¯©M¦h¦¸¦MÀIªº¾D¹J«á¡Aù¤å²×§â«H°e¨ì¥[¦è¨È±N­x¨º¨à¡A«P¦¨¬ü¡B¥jÁp·ù¡A§â¦è¯Z¤ú­x?±Ñ¡A¬°¬ü°ê¥ß¤F¤j¥\¡C±o³Áª÷µÜÁ`²Î¹{µo³Ç¥X­x¤H¼ú¡C ­n«ü¥Xªº¬O¡Aù¤å°e«Hµ¹¥[¦è¨Èªº¬G¨Æ¬O¦³¨Æ¹ê®Ú¾Úªº¡C ù¤å (Andrew Rowen) ¡A¦b1881¦~©ó²¦·~¬ü°ê¦èÂI­x®Õ¡C²¦·~«á¥[¤J³°­x¡A¦]«P¦¨¬ü°ê»P¥j¤Ú¤Ï§Ü­xµ²¦¨¤Ï¦è¯Z¤úÁp·ù¦Ó¥ß¤U¥\³Ô¡A±o³Ç¥X­x¤H¼ú¡C «á©¹µá«ß»«ªA§Ð¡A¤]¦]¦h¦¸­^«i§@¾Ô¦Ó¨ü¨ì¹Å¼ú¡C °h§Ð«á¡A©~¦í©ó¤Tÿ¥«¡A©ó1943¦~¥h¥@¡A¨É¦~85·³¡C

¡mA Message to Garcia¡n¡A°ò¥»¤W¬O¤@¥»¤p¤p»¡¡A¦]Elbert Hubbardªº²M¯Ü¦Ó¬yºZªº¤åµ§¦Ó¦³¤@©wªº¤å¾Ç»ù­È¡C ¦ý¨ä¬y¶Ç©ó¥@¹L¦Ê¦~ªº­ì¦]¡A«o¬O¦]¬°¥¦ªº¤º®e¯A¤Î¾³õ¹D¼w¡B±M·~¾Þ¦u©M©¾©ó¤W¥qµ¥ªº»ù­È©M³W½d¡C ¦Ñ¹ê»¡¡A¦bªìŪ¸Ó®Ñ®É¡A6¹ê¦b¨ü¤£¤FHubbard¨ººØ»¡±Ðªº½Õ¤l¡A«Å´­µ´¹ïªA±q¬°¬ü¼wªº»ù­ÈÆ[¡C ·í®É¯à«j±j§â¸Ó®Ñ§]¤U¡A¬O¦]¬°Hubbardªº­^¤å¤åµ§¹ê¦b¤Ó¦n¤F(©Î³\¬O¥Ñ©ó¨ä¦æ¤å²L¥Õ¡A¾A¦X·í®É§Úªº¾\Ū¯à¤O)¡A¤~¯à¦b¸U¯ë§Ü©Ú¤§¤U¡A§â¨ä°á§¹¡C ¤£¹L¦b¤T¤Q¦h¦~«á¦A®³¨Ó²ÓŪ¡A¤S¬O¥tµf´þ¨ý¦b¤ßÀY¡C ­n»¡ªº¬O¡AElbert Hubbard ¬Oªø©ó·§¬A (generalization) ¦Óµu©ó?¨Æ¡C ¥Lªº¤p¤p»¡©Î¥øºÞ½×µ¥¡A³£¬O¥u©y»·½à¤£©y²Óª±ªº¡C¡mA Message to Garcia¡n¤]¬O¤@¼Ë¡A¥¦¶È¬O³æ½u§G§½ªº¬G¨Æ¡A¨S¦³¤°»ò¥O¤H·P°Ê©Î¤Þ¤H¤J³Óªº±¡¸`©Î´y­z¡C ¦ý¨ä³æ¤@ªºµJÂI©M¤å¦r¶¡²V¦X¦Óµ²¦¨ªº¬[ºc¡A«o¯àµo¥XªºÃe¤jªº·§¬A±i¤O©M§l¤Þ¤O¡A¨ÏŪªÌ¤J°g¡A¬G¦Ó¨Ï¨ä¯à¦¨¬°¶W¶V¦Ê¦~ªººZ¾P®Ñ¡C

¡mA Message to Garcia¡n¤@®Ñ¡A´¿¨Ï¦èÂI­x®Õ¤Þ¥H¬°¶Æ ¡A¤]´¿¨Ï¬ü°êªº¤j¡B¤¤¡B¤p¥ø·~ªººÞ²z¤H­ûµø¬°ºÞ²z¾Çªº¥²Åª¥»¡A¦Ü¤Ö¤]»{¬°¥¦¬O·þ¾É¾Ç (Supervision) ªº¤Ñ®Ñ¡AŪ¤§¦³§UºÞ²z¤Hªº·þ¾É¯à¤O¡C ¦ý±q¤º®eÆ[¤§¡A¸Ó®Ñº¡¬O¹ï§@¬°³¡ÄݪºÄU«j©M²{¥N¤H¤f¤¤©Ò¿×ªº¡uª÷¥y¡v¡A¥»®Ñ¦üÀ³¬O¤@¥»³¡ÄÝ¾Ç (Followership) ªºÅª¥»¡C Ãҽѩó¬ü°ê¤£¤Ö¥ø·~Áʸm¡mA Message to Garcia¡n¸Ó®Ñ¡A¦h¬Oµ¹¤©¨ä¹µ­û¨Ã­n¨D¥L­Ì§â®ÑŪ³qªº¦æ¬°¨Ó»¡¡Aµ§ªÌ»¡¥¦¬O³¡ÄÝ¾Ç (Followership) ªºÅª¥»¡AÀ³©M¨Æ¹ê¤£»·¡C

©Î³\¡AµÛ®Ñ¨ä®Éªº¤H¦b±µ¨ì¤W¥qªº©R¥O®É¡A¨ä¤ÏÀ³©Mù¤å¹ê¤£·|¦³¤°»ò¤À§O¡A©Î³\¡A¥L­Ì¤£·|Åw¤Ñ³ß¦aªº±µ¹L©R¥O¡A¦ý¥L­Ì«o¤£·|½èºÃ¤W¥qµ¹¤©ªº©R¥Oªº¥¿·í©Ê©Î¹ê²{©R¥Oªº¥i¯à©Ê¡C ¥L­Ì³£·|¦b±µ¨ì©R¥O«á¡A¤G¸Ü¤£»¡«K¥h°õ¦æ¡C ¦bªñ¦~¨Ó¡A¤£¤Ö·í³¡Äݪº¤H¡A¦b±µ¨ì¤W¥qªº©R¥O®É¡A¥L­Ì¦h·|½K°_¬ÜÀY¡A¹³¦³¦Ê¯ëÃø³B¦aªº½èºÃ°õ¦æ¸Ó©R¥Oªº¥i¯à©Ê¡G¡u§Ú¤w¦³«Ü¦h¤u§@­n°µ¤F¡A¬°¥i¤S¿ï§Ú°õ¦æ³o­Ó¥ô°È¡H¡v¡u¥sXYA§g­t³d³o­Ó¥ô°È¦n¤£¦n¡H¡v¡u¥Î¬Æ»ò¤èªk¥i§¹¦¨³o³Â·Ðªº¥ô°È¡H¡v¡u¦³¤°»ò¤ä´©¡H¡v¡u¦b¸u½Ð§Ú®É¨S»¡­n°µ³o¼Ëªº¤u§@¡I¡v¡u§Ú¨S¦³¨ü¹L°õ¦æ³o¼Ë¤u§@ªº°V½m¡A¥s§Ú°õ¦æ³o¼Ëªº¤u§@²ª½¬O¦³·N¤NÃø¡I¡v¡u§Oªº¦ÑÁó¤]¨S¦³­n¨D³o¼Ëªº¼Ð·Ç¡H¡v¡u¨Æ¦¨«á¦³¤°»ò¼ú½à¡H¡v¡A¡K.µ¥µ¥¡C ³o®É¡A·í»â¾É¤Hªº§A¡A¯u¬O§Æ±æ¯à¦³¦ìRowen ¨Ó¬°§A¤u§@¡I

°²¦p§A¦³Á}¥¨ªº¥ô°È­n§¹¦¨ªº¸Ü¡A§äù¤å§a¡I¥L¤@©w¥i¥H¬°§A°e«Hµ¹¥[¦è¨È¡A¬°§A¡B§Aªº¹Î¶¤¤D¦Ü§Aªº²Õ´§¹¦¨¥ô°È¡Aª§±oºaÅA©M¦¨´N¡C ·íµM¡A¹ï³o¼Ëªº³¡ÄÝ¡A§A¤£¶ÈÀ³¦V¥Lªí¥Ü§AªºªY½à©M·P®¦¡A§óÀ³µ¹¥L¥´A++¡A µ¹¥L¾÷·|¡u¥XÀY¡v¡A°ö¾i¥L¦¨¬°»â¾É¤H¡I


  1. Elbert Hubbard, A Message to Garcia, 1913.
  2. ¦a¬FÁ`¸p§âVision ͦ¨¡u²z·Q¡v¡A¬O±Ñµ§¤§§@¡C §âVision ͦ¨¡u²z·Q¡v¡AÁö¤£ºâ¬O»~Ķ¡A¦ý¡u²z·Q¡v©M¡uÄ@´º¡v¤§¶¡¬O¦³µ{«×¤W©M¤º²[¤Wªº¤£¦P¡C ¦b»y·N¤W¨Ó»¡¡A¡u²z·Q¡v¸û¬°®ø·¥¡A¨Ï·í¨Æ¤H¦³ÀR«Ý¨ä¦¨ªº²[¸q¡C ¦Ó¡uÄ@´º¡v«h»·¬°¿n·¥¥B¨ä´º¶H¸û¬°²M´·¡A¨äÅX°Ê¤O¸û±j¡C ±qºÞ²z¾Ç¤W¨Ó»¡¡A§âVision¥s§@¡u²z·Q¡v¡A¤£§Q©ó¨ÏVision ¹ê²{¡C
  3. ¤]¦³ºÞ²z¾ÇªÌ³ß¥Î ¡§Purpose¡¨ ¤@µü¡A¨ú¨ä§t¸q²³æ¡A¨S¦³ ¡§Objective¡¨ ¨º»ò¨I­«¡C ¦b¤@¯ë±¡ªp¤U¡A¡§Purpose¡¨ ©M¡§Objective¡¨ ³£¥i¥H¥æ´À¦a§@¦P¸qµü¨Ï¥Î¡C ¦ý³Ì¦nÁÙ¬OÁ×§K³oºØ±¡ªpªº¥X²{¡C
  4. °ÑŪ Full Steam Ahead! Unleash the Power of Vision in Your Company and Your Life by Ken Blanchard & Jesse Stoner, Berrett-Koehler Publishers Inc., San Francis, 2003. ª`·N: ¦b¸Ó®Ñ¤¤¡A ¡§Purpose¡¨ ©M ¡§Objective¡¨ ¬O¥æ´À¦a§@¦P¸qµü¨Ï¥Îªº¡C ¥t¥~¡AKen Blanchard µÛ¦³ Mission Impossible, ¹ï¨Ï©R(Mission)¦³¬ã¨s¿³½ìªºÅªªÌ¡A¥iŪ¤§¡C
  5. ¡§¡K It is not book-learning young men need, nor instruction about this and that, but a stiffening of the vertebrate which will cause them to be loyal to a trust, to act promptly, concentrate their energies, do the thing ¡V ¡¥carry a message to Garcia¡¦¡¨¡C
  6. ³Ìªì°á¨ì¸Ó®Ñ®É¬O¦b¤C¤Q¦~¥N¤¤´Á¡C ¨ä®Éµ§ªÌ¦b²z¤u¤j¾Ç°á¤H¨ÆºÞ²z½Òµ{¡C